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Awad Abdelgayoum

Solving digital marketing challenges by using technology and science.
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  • Marketing

Gmail’s New App Redesign: What To Expect

Gmail
Gmail is in the works, according to an email sent to users earlier this week. Google says the Gmail redesign, which will include a new web interface design, new features ...
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Awad Abdelgayoum 13th Apr 18 10:31 pm
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  • Social

Facebook adds A/B ad-testing capabilities & reporting features

A/B TestingFacebookSplit-test
Testing different versions of ads enables you to determine what works best for your business and ultimately create more effective marketing campaigns. Split testing, also known as A/B testing, can ...
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Awad Abdelgayoum 4th Apr 18 9:51 am
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  • Marketing

LinkedIn Native Video For Advertising and Company Pages

LinkedInSponsored ContentVideo Ads
According to LinkedIn, more than 700 advertisers have been beta testing Video for Sponsored Content, the new native video advertising offering.
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Awad Abdelgayoum 2nd Apr 18 12:48 am
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  • Local
  • SEO

7 Checklist For Local SEO

Google MapsLocal SEONAP
Quick Checklist To Improve Your Local SEO A citation is a complete or partial reference to your business name, address, or phone number (NAP). Most citations will also allow you to ...
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Awad Abdelgayoum 31st Mar 18 11:09 pm
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  • Marketing

BIMI Will Increase Your Brand Impression At No Cost

BIMIDMARCEmail
Brand Indicators for Message Identification (BIMI) was released last week. This protocol was built on the top on DMARC the email anti-spoofing standard for the purpose of adding an extra ...
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Awad Abdelgayoum 31st Mar 18 12:57 am
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  • Marketing
  • Paid Search Marketing (PPC)

What is Search Engine Marketing (SEM)

PPCSEMSEO
SEM stands for Search Engine Marketing. It's the process of increasing your personal or business website's visibility on search engines such as Google, Bing, and Yahoo, primarily through paid advertising.
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Awad Abdelgayoum 30th Mar 18 8:07 am
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  • SEO

5 Tips to better On-Page SEO

Content MarketingOn-PageSEO
SEO is a large and dynamic puzzle, No one piece alone will achieve and sustain long-term rankings. Some pieces are longer, some are smaller, but they all imperative to a ...
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Awad Abdelgayoum 29th Mar 18 5:31 am
6 People love this
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Awad Abdelgayoum

Solving digital marketing challenges by using technology and science.

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